As it’s a new era of digital technology
increasing worldwide, Physical store owners or small and medium business owners
have lost their sales due to online sales and online purchase, Nowadays
consumers wants to buy products with their convenient way. Most of business
owners started using online medium for selling their products and services
because physical store is known by consumers of one particular location but
whereas online store is visible across the globe.
As a Business owner you’re
planning to earn enormous income from business, consider selling your products
or services online. Small business has the ability to sell any products online,
products like
home-made craft, designer saree works, gadgets and many more. Selling online is comfortable and promisingly advantageous. First need to understand how to target the market, analyse competitor sales strategies so you can easily compete by sell your products in established marketplaces. All you need to a have create a website with a storefront, so that you can effectively to promote your product or services and can also set up a payment gateway for online fund transactions.
home-made craft, designer saree works, gadgets and many more. Selling online is comfortable and promisingly advantageous. First need to understand how to target the market, analyse competitor sales strategies so you can easily compete by sell your products in established marketplaces. All you need to a have create a website with a storefront, so that you can effectively to promote your product or services and can also set up a payment gateway for online fund transactions.
BENEFITS
OF SELLING PRODUCTS ONLINE
Selling your products online has a plentiful of advantages over selling your products by traditional methods, including:
- Can save huge money from set-up and operational costs, no need to pay high rent for office, no payment needed for shop assistants or answer a lot of pre-sales queries
- Cutting down the order processing costs - orders placed by customer can be automatically come straight into your website database and through email from the you online store website
- Extend by targeting global market audience, thereby you can increase sales opportunities
- Can compete with gigantic businesses with online store open 24 hours a day, seven days a week and throughout the year
- Using online payment gateway, net banking (NEFT, IMPS, RTGS) you will be able to receive payment more quickly from online
- Can attract enormous customers who would not regularly have examined your type of high street outlet
- Developing your contribution utilizing the data accumulated by tracking consumer purchases.
- Utilizing your online bazaar as a catalog for existing consumers.
ESSENTIAL ELEMENTS OF ONLINE BUSINESS
Design an adorable website – One of the most amazing truth about
accomplishing more traffic is by having an eye catchy and informative website
without any clutters and should have potential information about the products
or services to impress the visitors on your website. A good website should make
the visitor to stay for minimum 10 seconds because 95 percent of visitors take
immediate decision about the company and your business just by watching your
home page.
Need to make sure
that the websites should be perfectly finished with best design to attract
your customers and even your customers should refer their friends and relatives
to buy products on your website. So the website home page should always be pretty
marvelous to make your visitors to stay on your website for more time and
navigate to your inner pages to search other services
Educate - Need to you assist your customers during the
purchase journey by explaining about the products and service, Good quality
content will help your visitors to navigate between the pages and make them
feel that they are buying right product at right place. With online store your
business will be 24/7 online and have a live chat to interact with the
consumers.
Plan to your target audience-only the website
will not generate income and it will not generate traffic for your website,
Start marketing your product by promoting your website in social Medias, pay
per click, one page and off page optimization. There are many websites over the
web without targeting the audience.
Connect with all
major social media sites for offering more discounts for generate more leads
and more conversation ration.
Content is king in SEO - Website content plays a very crucial
role for the success of each and every website and there is no alternative of
high quality content on the website. Whether you are promoting your website on social Medias, pay per click
or display network, directory listing and others. Good Quality content
encourages the visitors to visit again and again. Content is considered as a
king for search engine optamization and it create the feel of purchasing the
products and services from your online store.
Mobile friendly Website – Nowadays more than 75 percent of
online shoppers or online buyers prefer to use smart phones and shoppers like
to use mobile version of website or responsive website as it is compatible in
all the browsers and smart phones , tablets. Need to develop the website with
responsiveness to stay ahead from your competitors.Mobile optimized website and
Responsive web design is mainly preferred by google and other search engine as
per the recent survey. Google search engine checks mobile friendliness of a
website to showcase the results for handset devices.