How to Sell My Products and Services online?

As it’s a new era of digital technology increasing worldwide, Physical store owners or small and medium business owners have lost their sales due to online sales and online purchase, Nowadays consumers wants to buy products with their convenient way. Most of business owners started using online medium for selling their products and services because physical store is known by consumers of one particular location but whereas online store is visible across the globe.

As a Business owner you’re planning to earn enormous income from business, consider selling your products or services online. Small business has the ability to sell any products online, products like
home-made craft, designer saree works, gadgets and many more. Selling online is comfortable and promisingly advantageous. First need to understand how to target the market, analyse competitor sales strategies so you can easily compete by sell your products in established marketplaces. All you need to a have create a website with a storefront, so that you can effectively to promote your product or services and can also set up a payment gateway for online fund transactions.

BENEFITS OF SELLING PRODUCTS ONLINE

Selling your products online has a plentiful of advantages over selling your products by traditional methods, including:
   

• Can save huge money from set-up and operational costs, no need to pay high rent for office, no payment needed for shop assistants or answer a lot of pre-sales queries
• Cutting down the order processing costs - orders placed by customer can be automatically come straight into your website database and through email from the you online store website
• Extend by targeting global market audience, thereby you can increase sales opportunities
• Can compete with gigantic businesses with online store open 24 hours a day, seven days a week and throughout the year
• Using online payment gateway, net banking (NEFT, IMPS, RTGS) you will be able to receive payment more quickly from online
• Can attract enormous customers who would not regularly have examined your type of high street outlet
• Developing your contribution utilizing the data accumulated by tracking consumer purchases.
• Utilizing your online bazaar as a catalog for existing consumers.

ALSO READ : Advantages and Disadvantages of having a online Business.

ESSENTIAL ELEMENTS OF ONLINE BUSINESS

Design an adorable website – One of the most amazing truth about accomplishing more traffic is by having an eye catchy and informative website without any clutters and should have potential information about the products or services to impress the visitors on your website. A good website should make the visitor to stay for minimum 10 seconds because 95 percent of visitors take immediate decision about the company and your business just by watching your home page.

Need to make sure that the websites should be perfectly finished with best design to attract your customers and even your customers should refer their friends and relatives to buy products on your website. So the website home page should always be pretty marvelous to make your visitors to stay on your website for more time and navigate to your inner pages to search other services

Educate - Need to you assist your customers during the purchase journey by explaining about the products and service, Good quality content will help your visitors to navigate between the pages and make them feel that they are buying right product at right place. With online store your business will be 24/7 online and have a live chat to interact with the consumers.

Plan to your target audience-only the website will not generate income and it will not generate traffic for your website, Start marketing your product by promoting your website in social Medias, pay per click, one page and off page optimization. There are many websites over the web without targeting the audience.

Connect with all major social media sites for offering more discounts for generate more leads and more conversation ration.

Content is king in SEO - Website content plays a very crucial role for the success of each and every website and there is no alternative of high quality content on the website. Whether you are promoting your website on social Medias, pay per click or display network, directory listing and others. Good Quality content encourages the visitors to visit again and again. Content is considered as a king for search engine optamization and it create the feel of purchasing the products and services from your online store.

Mobile friendly Website – Nowadays more than 75 percent of online shoppers or online buyers prefer to use smart phones and shoppers like to use mobile version of website or responsive website as it is compatible in all the browsers and smart phones , tablets. Need to develop the website with responsiveness to stay ahead from your competitors.Mobile optimized website and Responsive web design is mainly preferred by google and other search engine as per the recent survey. Google search engine checks mobile friendliness of a website to showcase the results for handset devices.

Expedition in ecommerce business in India

Online store business is a very tricky business and it has been in India since very long, the online market has knowledgeable and novice players in market space. At Present the aggressive scenario in eCommerce and M-commerce market is B2B and B2C as it is growing in vast. When compared to online purchasing and physical store traditional buying – physical store takes a long time in Indian Market. Ecommerce Websites not only helps consumers and vendors in buying and selling products but also helps in numerous business processes within the respective organization that encourage the goals.

Keywords: Ecommerce, Ecommerce Website Development, Ecommerce website Development in Bangalore.

CONCEPTS AND DEFINITIONS

Online store and Mobile commerce specifies extensive range of online business activities for products and services.  It also characterize for any business transactions through online electronic medium instead of physical exchange or straightforward physical contact. Passing of digital information’s via electronic communications is called eCommerce, simply connection between individuals or an organization.

DIFFERENT TYPE OF ECOMMERCE BUSINESS: The major different types of e-commerce are:

• Business to- Consumer (B2C)
• Business-to-Business (B2B)
• Consumer-to-Consumer (C2C)
• Consumer-to-Business (C2B)
• Business-to-Government (B2G)
• Mobile commerce (m-commerce)

Benefits of E-Commerce to Businesses (Benefits of Ecommerce for Retailers)

Customer convenience: option called Cash on delivery payment paying the products when reached to consumers and online eCommerce portals and logistic companies allow the buyers to buy products or any services from their door step and anytime – maybe be day or night.

Product Replacement guarantee: Most of the online shopping companies provide money back guarantee if there is a damage on products or replacement on products when size mismatch.

Hassle Free inventory Management: built-in automated inventory management system for easy maintenance flow of eCommerce store using web-based management system.

Selling Products Across the globe:  you are limited when you are targeting with your physical store but if you own an eCommerce store, you have the ability to sell your products and services across the globe.

Available 24*7/365: The main core benefit of online store over the physical store is you can be online 24/7/365 and run all seasons providing discounts to attract customers

Latest Technology of Multi-site feature: Can launch multiple website with one back-end, can have target Multi-product with different domains.

Future growth of ecommerce in india

In the recent years there are more than 58,370 Crores Rupees spend each and every year for online shopping in India – largest eCommerce websites like Amazon, Flipkart, Snapdeal, Futurebazaar, Homeshop18, Ebay, Rediffshopping, myntra, shopclues etc. Ecommerce business is a long term business if it’s properly promoted absolutely believe that the future business is through ecommerce and retailers will play a big role in India growth precisely.

Online Business in 2017 and Great business ideas for 2017

If you are contemplative about starting your online business in the year 2017, it is the perfect year to go after your entrepreneurial ideas. Think twice and plan accordingly before starting your own online business. Due to the Demonetization on Indian currency people has started opting the online fund transfer and planning to enhance their business from physical store to an online eCommerce store. The era of new technology will help companies like small and large to integrate new tech to their business operations. Initially you can start business-to-Customers (B2C) services if you are manufacture and later on your move head and start with business-to-business (B2B) services for targeting more audiences and capture online market. Nowadays internet also offers abundance with opportunities to kick-off your own business with less cost.

Major search engines like Google and Bing plays a vital role for significant results in display  of website based on bounce rate, influence on social media, etc., and to check the quality of website content. Google search engines are becoming more nimble and scintillating by using artificial intelligence techniques such as image recognition, improvement on the filtering process and natural language processing. Before displaying the webpages and website content over the web google always verifies the content uploaded on the website are user-friendly or not; so as a business owner you need to decide how to create the web content more significant to your users. Fallowing the below mentioned tips you can improve the applicability of your website’s content, these tips will also teach you to popularize your brand in an exceptional way. Keep reading.

IMPROVE INFORMATION FLOW WITH LINKING

While creating the content for the website need to consider that it should allow the user to explore the services provided by the company and there should be interlinking for visitor to visit those pages too, Inter linking and cross linking will allow users to navigate through the pages easily. Main core benefit of these features is to allow search engines to crawl your website in an efficient way and to improve your website searchablity.

BUILD AUTHORITY ON SOCIAL MEDIA

Need to be active on all social Medias as there are more than 2.2 million users across the globe, using online media you can gain popularity to achieve good results. Fallowing different marketing techniques can widely increase your brand name and promote your products or services. Social media websites will help you to increase the traffic of your website, your website and web pages should have quality content precisely. Google has changed his algorithm multiple times to provide effient engagement rate deciding a website’s ranking.

Also Read – how to increase my ecommerce website SEO Ranking Post

MAKE BETTER USE OF MULTIMEDIA

The first and largest search engine in the globe is google and youtube holds seconds place in search engine searches with more than 3.5 Million searches per month.  To target more audiences it’s very important to create videos relevant to your business and products. Even can share banner images and Infographics as they get more likes and shares. You can also share your company profile through SlideShare as its one of the greatest platform for your

Products and services. You need to use Pinterest & Instagram for your fashion, travel, jewelry, and food or lifestyle industry. Opting multimedia in your content will encourage your commitment rate significantly, hence it will raise the traffic to your website and ranking for your website.

USE THE POWER OF BLOGGING

Writing blogs based on the top related to products or services is the greater way to promote your brand name, it usually takes a long time to compete with your competitor’s blogs and in search engines to list the blogs. Posting blog is the only smart way to increase visitor on your website as it decreases the bounce rate. Blogs posting on web 2.0 website or on your own page will helpful in increasing domain authority, link-building for your website, attracting high-quality leads and gaining more social media followers. Guest blogging will also help you in increase of back linking for your website and web pages linking, Google also target websites with high back linking and helps to improve the search engine ranking of your website. SEO Experts target link building for branding of the website.

Also Read – Online Business Records and Loan Opportunities for Expanding Your Business

CO-MARKET CAMPAIGNS FOR GREATER ENGAGEMENT

Initially it will be little scanty of resources for your business but cooperating with other vendors and investing as a conjoint with other business will help you to crack the deal as a start-up. Cooperating with other vendors will help you to reach great heights with wider audiences using additional distribution channels. Campaigns on Co-Market always plans a vital role in improvement of search ranking of a websites. New content and social media likes and posts will generate chaos among the website visitors. If interested in the articles or posts visitors routinely share your posts and share their views and ideas to improve your website search engine ranking